The NEW Google+ Local Pages for Businesses
Your business will benefit from Google+ Local pages in more ways than you can imagine. First, there is the ability to communicate with your customers, which was not possible with Google Places. You have a chance to post multiple images to let people what your business is all about and attract attention.
Google has extended the platform on which business market their business by connecting all their products with Google+ Local pages. This means that all searches conducted by users via Google Search and Google Maps will also have Google+ Local pages results.
With the right optimization practices, Google+ Local pages will benefit your business since it will be indexed by Search engines. Therefore, make sure you use important keywords in your content to impress search engines. The fact that there are millions of people using Google products makes Google+ Local the perfect marketing vehicle to generate new local business.
Some people considered Google Places to be the perfect way to let local consumers know about businesses in the area. Well, that was until Google+ Local was introduced.
The more engaging Google+ Local pages are more dynamic and less static than Google Places pages.
How does Google+ Local Pages change impact your business?
There are a number of benefits for you with the main one being that you will now have the ability to effectively communicate with your customers and let them know what you have to offer. You can now popularize your brand using images to gain more attention.
Google+ Local pages have an approach that is more social and functional as opposed to the static nature of the conventional Google Places pages.
Now, your business can have a total identity right in front of those consumers who are searching for what they have to offer. You consistently give your customers important information about your business, as well as the static details that they desire such as location and contact information.
In order for your Google+ Local page to get the most attention, your focus should be on optimizing your listing for better rankings. This will work to your advantage as the changes done by Google also involve the fact that Google+ Local pages will now be indexed, which means that they will play a major role in your level of online visibility.